One of the photos on Aishwarya Rai’s (right) Instagram account, @aishwaryaraibachchan_arb. Pix from Aishwarya Rai’s Instagram account.

KUALA LUMPUR: Bollywood icon Aishwarya Rai’s popularity was pretty apparent after her new Instagram account got a veritable boost in its number of followers.

The account (@aishwaryaraibachchan_arb), which was only created five days ago, has currently accumulated 2.4 million followers.

It was reported that the account had been made in conjunction with the 71st annual Cannes Film Festival held in the south of France, which the beautiful 45-year-old Indian actress had attended last week.

Aishwarya was at the renowned international festival with her young daughter, Aaradhya Bachchan, and her mother.

Prior to this, the news of the Devdas, Guru and Jodhaa Akbar star’s new account was initially announced by her management.

So far, Aishwarya has only uploaded 30 posts and has yet to follow anyone.

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